Clicky

Search Engines Marketing

Search engine marketing (SEM) is a subset of Internet marketing

Search engine marketing (SEM) is a subset of Internet marketing that involves the promotion of websites by increasing their visibility on search engine results pages (SERPs).

You can promote your website on search engines by:

  1. Paying the search engine to be more visible and relevant for specific terms
  2. Using social media and other forms of content marketing
  3. Improving your website performance
  4. Using keyword research tools
  5. Using Adwords or other paid advertising methods

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