One of the things I wanted to do was to pass along to Affiliates, the advantages of the name recognition I was creating. You can do what I do just make sure you tailor your ideas to put your own unique stamp on your little corner of the Internet Marketing world. In this article, I am going to give tips on how it is easy to Brand Yourself on the Internet and how it can affect your online business.
Don’t worry if you don’t have deep pockets; there’s a way to do it for free or for very little cost, something I’ll explain a bit later. Let me take a moment to encourage you not to confuse “free” with “worthless.”
Use the report to stir your creative juices. Think about what’s possible. Ask yourself what you can do to become known.
You do not have to create a fictional character to start your brand. I chose that approach because I enjoy writing the backstory. If one of your skills is creating videos, for example, you won’t necessarily need a marketing character or persona to help stimulate sales.
The brand easily could be the name of your website. It also could be your own name. Just make sure you tell visitors who you are and show them some examples of your work.
Linking your website from other website help drive traffic to my websites. When a customer buys one of my products I get paid instantly via PayPal. Customers receive my products automatically, which means neither I nor my affiliates spend any time filling orders.
My business operates around the clock, even when I’m sleeping. That’s one of the great things about the Internet. Online merchants don’t have to be in their offices to make money, and they easily can set things up to fill orders automatically.
This report benefits you in a couple of ways. First, it demonstrates that you can use your creative juices to make your own branded products and websites, positioning yourself to make more money online. Second, it shows you that creating a free report can deliver a stream of customers to the websites at which you offer paid products. In short, you can own your own publishing company and the means to deliver traffic to it — and you can do it virtually for free, devoting a couple of hours each day.
Getting Started For Free Or At Very Low Cost
If you are a beginner who doesn’t yet have a grasp on the sort of tools you’ll need, I suggest you download each of the following products. Create a folder on your desktop. Title it “my business tools.” Place each tool in this folder so it cannot get lost.
Here are the free tools I regularly use:
Paint.NET. This is a free program for manipulating images. It is quite versatile; I use it, for example, to resize and crop images.
OpenOffice: This is a free, dynamic suite that includes tools that have roughly the same functionality as Microsoft Office. One exceptionally nice thing about Open Office is that it has functionality under the “File” menu that permits you to export word processing documents in PDF format. That’s very helpful if you’re creating information products, sales material, News Releases and other documents to help build your business.
You can create a document in Open Office, edit it to get it just right, export it as a PDF, and have your own information product ready to market!
Blogger.com: This is not a download. Rather, it is a free service from Google that enables you to create a Blog. The Blog can be hosted at Blogger.com or at your own web host. I use my blog to share my thoughts with readers and to promote products I’ve reviewed and tested. Blogs help you extend your brand around the world. It’s even possible to start a business empire with a single Blog — but I wouldn’t count on that if I were you. I use my Blog to extend my brand.
YouTube: YouTube is a video-sharing website site that allows users to upload, view, rate, share, and comment on videos. You can create a vlog (video blog) channel and share your experience or education video.
Social Networking Website: Today Social networking website is a great way to engage with your audience. I recommended you to create a Facebook Page, Twitter Account, and Google+.
I’ve included the links for the free products because that’s one way you can get started. But you also should explore paid products and services if your financial circumstances permit you to do so. You don’t have to spend a lot of money.
I host my websites on SiteGround for only $9.95 a month. Although I create many of my own graphics, I also purchase graphics.
There Are No Boundaries In The World Of Thought
How you go about branding your business is very much an individual decision. I don’t use “hype” to build my brand or sell my products. Instead, I rely on what I call “pluck,” something I view as an appeal to my customers’ intelligence. I ask them to take a journey with me, using like using a pen name to provide an experience that leads them to a safe destination. This approach has been very effective.
A number of well-known marketers promote my products, something that adds to the legitimacy of my brand. I design my products so I have a chance to make at least $20 with each sale. I accomplish this by always offering customers a second product after they order the first, rather like a traditional retailer offers customers a second product that compliments the first. This common-sense approach is smart business.
A clothing retailer, for instance, might ask a man who’s just purchased a new suit if he’d like to have a pair of shoes to go along with it. An attendant at a Fast-Food restaurant might ask guests if they might want to “Super Size” their meal. It is perfectly acceptable to do things this way, as long as the first product has value as a standalone product and is not dependent on the second product for functionality.
Occasionally I also offer discounts. I might run a “Special Pricing Event” over a holiday weekend, for example. And because I have a list of customers and am able to email them, I can let them know about special events, new products, and other important news.
Final Thoughts
There is no one “best” way to enter the online marketplace or expand your presence. This publication features a variety of approaches. The individual chapter authors all have found success using their individual methods.
The world is a big place, and the Internet never shuts down. It has created extraordinary opportunities for people worldwide. I sincerely hope you use your existing talents to create an online business or expand an existing one. At the same time, I encourage you to learn new skills. The market for your talents has never been bigger. Never in the history of mankind has it been possible for average people to harness such power.
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